Taco Bell and Taylor Swift Productions have been recognized as two of the “World’s Most Innovative Companies of 2024” by Fast Company, alongside other notable companies like Nvidia, Novo Nordisk, and Mattel. Taco Bell secured its spot for its successful campaign to liberate the phrase “Taco Tuesday,” while Taylor Swift Productions made the list for the massive success of her “Eras Tour” and strategic music releases. These companies stood out among the top 20 for their innovative approaches and significant impact on their respective industries.
Taco Bell and Taylor Swift Productions Shine as Most Innovative Companies
Oh, the excitement is real – Taco Bell and Taylor Swift Productions have snagged spots on the prestigious “World’s Most Innovative Companies of 2024” list! Isn’t that just music to your ears? Fast Company, the business media big shot, unveiled its annual lineup of 50 companies that are rocking the world with their cutting-edge innovations. And guess who made the cut? Yup, your favorite go-to for late-night cravings and the pop sensation everyone can’t stop talking about!
Taco Bell: Revolutionizing Taco Tuesday and Beyond
Taco Bell, the mastermind behind the Crunchwrap Supreme and so many other delicious creations, has secured its spot in the top ten of the most innovative companies list. What landed them there, you ask? Well, it turns out they did something pretty remarkable – they freed the beloved phrase “Taco Tuesday” for all to use! Imagine that, a phrase that brings joy to taco lovers everywhere, now officially up for grabs thanks to Taco Bell’s clever move.
Last year, Taco Bell filed a petition with the U.S. Patent and Trademark office to ensure that restaurants could promote “Taco Tuesday” without fear of trademark infringement. This bold move came after a smaller chain, Taco John’s, had been claiming the phrase as their own since 1989. Fast Company applauded Taco Bell for their strategic play, noting that the risk paid off big time. With over $14 billion in annual sales across 7,200 restaurants, Taco Bell could have come off as a bully. Instead, their ad campaign generated a whopping 21 billion media impressions in just a few months, proving that innovation and tacos make a winning combo!
Taylor Swift Productions: Setting the Stage on Fire
Now, let’s talk about the pop sensation turned business mogul – Taylor Swift Productions. This powerhouse company, owned by the one and only Taylor Swift, has made waves in the entertainment industry by earning a spot on the most innovative companies list. What catapulted them to this recognition? Well, it’s none other than Taylor Swift herself and her wildly successful “Eras Tour.”
Before even taking the tour international, Taylor Swift’s “Eras Tour” raked in over $1 billion in revenue, sending shockwaves through the music world. Fast Company highlighted Taylor’s savvy strategy of rerecording her masters, which led to her accounting for 1.3% of all songs streamed in the U.S. last year. And let’s not forget about the more than 1 million vinyl copies sold of “1989 (Taylor’s Version)” after its November release. Taylor Swift also nabbed Album of the Year at the 2024 Grammys, with her next album eagerly awaited by fans. Plus, her concert film, “Taylor Swift: The Eras Tour,” shook up Hollywood in the best way possible. Talk about a powerhouse move by the queen of pop!
Joining the Ranks of Innovation
It’s not just Taco Bell and Taylor Swift Productions that are making waves in the innovation scene. The “World’s Most Innovative Companies of 2024” list is packed with game-changers like Nvidia, Novo Nordisk, Microsoft, and Mattel. Nvidia, the tech giant leading the pack, has revolutionized the tech industry with its use of artificial intelligence. Novo Nordisk is making strides with Ozempic and Wegovy, while Microsoft is being praised for its AI-infused products. And let’s not forget about Mattel, who breathed new life into the iconic “Barbie” doll with the “Barbie” movie.
But what sets Taco Bell and Taylor Swift Productions apart is their unique flair for creativity and their ability to capture the hearts of consumers in fresh and exciting ways. Whether it’s liberating a beloved taco phrase or dominating the music and entertainment scene, these companies are true trailblazers in their respective fields. So, here’s to Taco Bell, Taylor Swift Productions, and all the innovative companies out there shaping the world we live in – keep innovating, keep inspiring, and keep making us say, “Wow, that’s truly innovative!”
