Kristin Juszczyk, designer and wife of San Francisco 49er Kyle Juszczyk, exclusively reveals to PEOPLE how she created the viral game day jacket for Taylor Swift and her reaction when she saw the 14-time Grammy Award winner wearing it. Juszczyk, who has been designing custom jackets for years, says she “Googled her height” to get an idea of Swift’s measurements. She also looked at photos of Swift to get a sense of her style. The result was a custom-made jacket that was both stylish and functional. Swift was so happy with the jacket that she wore it to the game and even posted a photo of herself wearing it on social media.
Kristin Juszczyk: The Designer Behind Taylor Swift’s Viral Jacket
In a serendipitous turn of events, Kristin Juszczyk, wife of San Francisco 49er Kyle Juszczyk, found herself at the center of a viral moment when Taylor Swift donned a red puffer jacket she designed for game day. This exclusive interview with PEOPLE delves into the behind-the-scenes story of Juszczyk’s creative journey and her partnership with FedEx.
Creating the Jacket: A Leap of Faith
Juszczyk, a budding designer, faced a unique challenge: creating a jacket for Taylor Swift without any measurements. Relying on her instincts and a quick Google search for Swift’s height, Juszczyk embarked on a week-long endeavor to bring her vision to life.
The Inspiration: A Shared Passion for Game Day
Juszczyk’s motivation stemmed from her collaboration with Brittany Mahomes, wife of Kansas City Chiefs quarterback Patrick Mahomes. Inspired by their shared love for game day fashion, Juszczyk decided to make a matching jacket for Swift, hoping it would reach the singer somehow.
The FedEx Partnership: Ensuring Swift’s Style Arrived on Time
Working with FedEx played a crucial role in ensuring the jackets reached Brittany Mahomes promptly. Juszczyk’s designs rely heavily on timely deliveries, and FedEx’s efficient services proved invaluable in meeting tight deadlines.
The Moment: Swift’s Debut in the Jacket
When Swift stepped out wearing the jacket, Juszczyk experienced a mix of excitement and disbelief. The jacket fitted Swift perfectly, and the designer couldn’t believe her creation had come to life in such a grand way.
The Impact: Swift’s Endorsement and NFL Licensing Deal
Swift’s endorsement of the jacket catapulted Juszczyk’s career to new heights. The designer secured an NFL licensing deal, granting her the right to incorporate NFL logos into her clothing line.
The Goal: Dressing Fans and Empowering Women
Despite the celebrity recognition, Juszczyk’s true passion remains dressing fans and empowering women through her designs. She envisions fans wearing her creations at games, showcasing their team spirit and style.
Wrapping Up: A Designer’s Journey and a Viral Moment
Kristin Juszczyk’s journey as a designer took an unexpected turn when Taylor Swift wore her jacket, propelling her career forward. Her partnership with FedEx underscores the importance of reliable deliveries in the fashion industry, while her NFL licensing deal opens doors for innovative designs. Ultimately, Juszczyk’s goal remains to connect with fans through her clothing, empowering them to express their passion for the sport.
FAQ’s
1. How did Kristin Juszczyk come to design a jacket for Taylor Swift?
Kristin Juszczyk, inspired by her collaboration with Brittany Mahomes, decided to make a matching jacket for Swift as a token of their shared love for game day fashion.
2. What challenges did Juszczyk face in creating the jacket without any measurements?
Juszczyk relied on her instincts and conducted a quick Google search for Swift’s height to embark on a week-long endeavor to bring her vision to life.
3. How did the partnership with FedEx contribute to the success of the jacket’s delivery?
FedEx’s efficient services proved invaluable in meeting tight deadlines, ensuring the jackets reached Brittany Mahomes promptly, enabling Juszczyk’s designs to reach their intended recipients on time.
4. What was Juszczyk’s reaction when Swift debuted in the jacket?
Juszczyk experienced a mix of excitement and disbelief when Swift stepped out wearing the jacket, marveling at how her creation had come to life in such a grand way, perfectly fitting the singer.
5. How did Swift’s endorsement impact Juszczyk’s career as a designer?
Swift’s endorsement catapulted Juszczyk’s career to new heights, securing an NFL licensing deal that granted her the right to incorporate NFL logos into her clothing line, opening doors for innovative designs.
